How to Build a Cubing-Centric Following


The Rubik's Cube, that colorful and seemingly complex toy puzzle from the 1980s is not just a pastime, 'cubing' is a global culture, complete with its own celebrities, YouTube channels, and international competitions. If you're an enthusiast looking to build a cubing-centric following, you're in luck. This blog post will provide you with an insight on establishing your presence in this vibrant community.

  1. Master your speedcubing skills!

Before you become a notable figure in the cubing community, it's essential to master speedcubing. Gain knowledge part by part of various algorithms of the cube, such as OLL, PLL, ZBLL, and others. Learn various different solving methods, and practice regularly to improve your speed. Having impressive skills will make you more credible and intriguing to potential followers.

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  1. Carve Out Your Niche

While being good at solving a cube is essential, it's equally important to distinguish yourself from others. Are you an expert in blindfolded cubing or big cubes? Maybe you've got a knack for teaching beginners or analyzing algorithms and solves in a unique way. Find that niche that separates you from the crowd and focus on it.

  1. Create Quality Content

Start by launching a YouTube channel, blog, or Instagram profile where you'll share your cubing knowledge, experiences, and accomplishments. Regularly upload tutorial videos, product reviews (for different cube models and brands), algorithm breakdowns, solve recons, or even your personal journey with the cube.

  1. Engage With the Community

Connect with other cubers both online and offline. Be active in online forums, join cubing groups on various social media sites, and attend cubing competitions or local meetups. The more active you are in the community, the more recognizable your name will become.

  1. Collaborate

Reach out to other cubing influencers or enthusiasts and collaborate on challenges, tutorials, or any content that can be mutually beneficial. Collaboration exposes you to a broader audience and helps you gain more followers.

  1. Stay Updated

The world of cubing is constantly evolving with new solving techniques, cube architecture, and much more. Stay informed about these developments and regularly share them with your audience.

  1. Be Consistent

Like any other hobby or profession, consistency is key in building and maintaining a following. Set a schedule for when you'll post new content and stick to it. Your followers will come to expect and appreciate the regularity.

  1. Invest in Quality Equipment

If you're producing video content, invest in a good camera, microphone, and video editing software. High-quality visuals and sound can significantly improve the viewer's experience and make them more likely to subscribe or follow. However, this isn’t super important, so if you don’t have access to high-end equipment, use your phone!

  1. Engage With Your Followers

Reply to comments, engage in discussions, and always take feedback positively. Building a community is not just about amassing several followers but also about nurturing relationships with them.

  1. Organize or Participate in Challenges and Giveaways

Hosting speed-solving challenges or giveaways of popular cubing gear can attract more followers. These events create excitement and engagement, encouraging more Cubers to join your community.

Happy Cubing!

About Author

Sarthak Masta

Sarthak Masta is a speedcuber from Raipur. He started cubing in 2013 and now has 9 years of cubing experience. Apart from cubing, Sarthak enjoys making music and singing. He has attended a total of 7 competitions in Raipur and has gotten 10 podiums, with 2 gold medals, 4 silver medals and 4 bronze medals.  

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